UN URGES BAN ON TOBACCO ADVERTISING TO REDUCE GLOBAL HEALTH THREAT BUT THE UNITED STATES MAJOR AGRICULTURE CROP SHALL NOT ADHERE TO SUCH REQUEST

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From: UNNews <UNNews@un.org>
Date: 31 May 2013 12:00:01 -0400
Subject: UN URGES BAN ON TOBACCO ADVERTISING TO REDUCE GLOBAL HEALTH THREAT
To: news11@ny-mail-p-lb-028.ptc.un.org

UN URGES BAN ON TOBACCO ADVERTISING TO REDUCE GLOBAL HEALTH THREATNew
York, May 31 2013 12:00PMThe United Nations today urged Governments to
ban all forms of tobacco advertising, promotion and sponsorship to
help curb the global health threat which kills some 6 million people a
year.

"Tobacco use is one of the top threats to human health, killing half
the people who use it," Secretary-General Ban Ki-moon said, marking
<"http://www.who.int/campaigns/no-tobacco-day/2013/en/index.html">World
No Tobacco Day, observed annually on 31 May.

"When we reduce people's exposure to tobacco advertising, we reduce
the likelihood that they will start to use tobacco," he said.

Tobacco is a major risk factor for non-communicable diseases such as
cancer, cardiovascular disease, diabetes and chronic respiratory
diseases. By 2030, the World Health Organization (WHO) estimates that
it will kill more than 8 million people every year, with four out of
five of these deaths occurring in low and middle-income countries.

Most users start consuming tobacco before the age of 20, making young
people a key target of tobacco advertising. Worldwide, 78 per cent of
young people aged 13-15 report regular exposure to some form of
tobacco promotion.

"Tobacco use ranks right at the very top of the list of universal
threats to health yet is entirely preventable,"
<"http://www.who.int/mediacentre/news/releases/2013/who_ban_tobacco/en/index.html">said
WHO's Director-General Margaret Chan. "Governments must make it their
top priority to stop the tobacco industry's shameless manipulation of
young people and women, in particular, to recruit the next generation
of nicotine addicts."

WHO research has shown that bans on tobacco advertising are one of the
most effective ways to reduce smoking, with countries that have
already introduced these measures showing an average 7 per cent
reduction in tobacco consumption.

While bans are highly effective, WHO stressed that legislation needs
to be comprehensive, as there are multiple ways to target potential
smokers including placement of tobacco products in films and
television, engaging trendsetters to influence people, handing out
branded products that attract youth, and using media such as
pro-smoking mobile applications and online discussions with tobacco
industry members posing as consumers to sway conversations.

WHO's report on the global tobacco epidemic 2011 shows that only 19
countries have reached the highest level of achievement in banning
tobacco advertising, promotion and sponsorship, and that more than one
third of countries have minimal or no restrictions at all.

Mr. Ban and Ms. Chan urged countries to live up to their commitments
under the WHO Framework Conventions on Tobacco Control (FCTC) and
implement comprehensive bans on all tobacco advertising promotion and
sponsorship.

The FCTC requires parties to introduce a comprehensive ban of all
forms of tobacco advertising, promotion and sponsorship within five
years of the entry into force of the Framework Convention for that
party. Adopted in 2003, the FCTC now has 176 Parties, covering 88 per
cent of the world's population.May 31 2013 12:00PM
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